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Showcasing Yourself with Judy M Baker, Dean Hankey & Jeff Klein – Insights, Goals & Tips

Summary:
This week on#GoalChatLive Judy M Baker (Book Marketing Mentor), Dean Hankey (Marketing Magician), and Jeff Klein (Business Speaking Sherpa) join host Debra Eckerling to talk about Showcasing Yourself. The threesome - who are fans of speaking for showcasing yourself - share the origins of their "monikers," advice for standing out, and more.  The bottom line: You can only share what you know - and how you help - if people know who you are. To take it even further, according to my guests, "If you have the answer, you have the obligation to share the solution." To be successful: - Judy: Develop relationships - Jeff: Share your best stuff and tell people how they can hire you - Dean: Add value that generates impact and then profit   How to Stand Out When Speaking - Jeff: Claim your

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This week on#GoalChatLive Judy M Baker (Book Marketing Mentor), Dean Hankey (Marketing Magician), and Jeff Klein (Business Speaking Sherpa) join host Debra Eckerling to talk about Showcasing Yourself.



The threesome - who are fans of speaking for showcasing yourself - share the origins of their "monikers," advice for standing out, and more. 



The bottom line: You can only share what you know - and how you help - if people know who you are. To take it even further, according to my guests, "If you have the answer, you have the obligation to share the solution."



To be successful:

- Judy: Develop relationships

- Jeff: Share your best stuff and tell people how they can hire you

- Dean: Add value that generates impact and then profit  



How to Stand Out When Speaking

- Jeff: Claim your expertise ... Remember, once you are introduced as the expert ... that is you!

- Judy: You want to have signature pieces so people will remember what you said and how you made them feel. Have a strong opening and closing. Wear your brand colors. And make sure the way you look matches what you are saying

- Dean: Challenge people's assumptions. Do something outrageous. Create experiences

- Jeff: You need some form of activity to engage the audience



Improve Your Speaking & Calm the Nerves

- Judy: Stand up straight. And breathe

- Jeff: Speaking is a skill. The better prepared you are, the less nervous you will be

- Dean: Acknowledge your nerves, be genuine. People respond to your humanity more than they do to your skill

- Jeff: Integrity and vulnerability are key



Goals from Our Guests

- Dean: Become an askaholic. Ask 5 times a day, 5 days a week: "Who can I help? How can I help?"

- Judy: Create one thing a day that will take less than 2 minutes to share. For instance, authors, pick out 12-24 items from your book, turn them into quotes, and schedule them to repeat on social media. It will catch people's attention

- Jeff: Perfect is the enemy of great! Once you figure out what you are an expert at and what you love to do, just do it! Quit planning, editing, googling ... Start doing ...

- Deb: Track your wins. It will help you stay motivated to keep moving forward



Final Thoughts

- Jeff: Make 2022 amazing

- Judy: Spread joy

- Dean: Be more fulfilled



Read the full recap and get the links discussed: http://TheDEBMethod.com/showcasing-yourself-with-judy-m-baker-dean-hankey-jeff-klein



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How do you showcase yourself? Please let us know in the comments.



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Debra Eckerling is the author of Your Goal Guide and founder of The D*E*B Method.



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Dean Baker
Dean Baker is a macroeconomist and codirector of the Center for Economic and Policy Research in Washington, DC. He previously worked as a senior economist at the Economic Policy Institute and an assistant professor at Bucknell University. He is a regular Truthout columnist and a member of Truthout's Board of Advisers.

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