McKinsey — How Chinese consumers are changing shopping habits in response to COVID-19

Summary:
Online sales continue to benefit and offline sales lag, as would be expected. Probably too early to tell whether and how much this will persist.McKinseyHow Chinese consumers are changing shopping habits in response to COVID-19 Xin Huang is a partner in McKinsey’s Hong Kong office, where Sha Sha is a senior partner; Dymfke Kuijpers is a senior partner in the Singapore office; Lavonda Li is a consultant in the Shanghai office, where Chenan Xia is a partner.See also at McKinseyFast-forward China: How COVID-19 is accelerating five key trends shaping the Chinese economy Nick Leung is chairman and Joe Ngai is managing partner of McKinsey’s Greater China region; Jeongmin Seong is a partner and Jonathan Woetzel is a senior partner and director of the McKinsey Global Institute.

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