CGTN — The most downloaded IOS APP – why the obsession with Tik Tok videos?

Summary:
...Douyin in China boasts of billions of hits each day. Its international edition has recently topped off Whatsapp, becoming the most downloaded IOS application on the market in the first quarter of 2018.… Tik Tok videos are typically 15 seconds long, tuned to repurposed, hit music and featured special effects.... Zhi [Ying, senior Director with Tik Tok] said the app's popularity builds on what users, typically under 35, made and submitted themselves, as they've taken the format to be an essential way of expression. Zhi told CGTN that short-video is the new way of expression and communication now, just as important as texts and photos…. EcnsThe most downloaded IOS APP - why the obsession with Tik Tok videos?CGTN

Topics:
Mike Norman considers the following as important: China, social networking

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